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TOPIC: Site URL, "home" vs "property"

Site URL, "home" vs "property" 12 years 2 months ago #46198

I'm looking into buying a few more URLs for future expansion. Trouble is, most of the (city name)homeinspection.com URLs are taken in my area. Looking at Google AdWord, I find that searches for "home inspection" get 450K hits per year, and "property inspection" gets 300K hits per year. Not bad. Since I purposely left the word "home" out of my company name so I could expand into commercial inspection, I'm thinking about using (city name)propertyinspection.com for new URLs, and what do you know, they're available in my area.
Any opinions pro or con?

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Burbank Home Inspection

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Re: Site URL, "home" vs "property" 12 years 2 months ago #46211

You DEFINITELY want Home. Add The in front, use singular , plural, whatever. You do't want property though. Remember your domain name doesn't have to match your company name and you can always get another site for commercial (many have).

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Dominic Maricic
Home Inspector Pro Home Inspection Software - CEO

Re: Site URL, "home" vs "property" 12 years 2 months ago #46504

Dominic is right (go figure :)).  People are buying "homes", investors buy "property".  There may be a niche for both, but by the numbers you put up, "home" has 50% more hits than property.

You can also try addin "my" or "your" in front of city name.  Also check for homeinspection(cityname).

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Rick Maday
Owl Home Inspections
Schaumburg Home Inspector
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